Helping to ensure customer confidence campaign hits the mark

Added on February 23, 2017 in Latest News, Plymouth City Office Blog
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Mansbridge Balment Plymouth is putting its full weight behind a powerful new initiative designed to deliver greater customer confidence in estate agents.

The agency is supporting Propertymark, which has been launched by the National Association of Estate Agents (NAEA), the organisation regarded as the benchmark for excellence in the industry.

As the Westcountry Regional Executive for the NAEA, Chris Mervyn of Mansbridge Balment Plymouth City Branch, will be playing a key role in promoting the new initiative to other regional members.

“In an industry that remains unregulated, Propertymark is a sign that tells our prospective customers we firmly believe in regulation and are serious about protecting them and their right to receive a service of the highest integrity and professionalism,” said Chris.

“As one of the few Plymouth agents fully licensed by the NAEA, we have always been very vocal in our demands that the Government properly regulate our industry and Propertymark is an extremely important safety net while that campaign continues.”

Propertymark brings together the combined expertise and experience of all member organisations and businesses and is designed to give customers complete confidence in the service they will receive.

“Propertymark members speak with one voice in their commitment to protecting consumers and their money, and it is a mark of excellence among those agents who choose to regulate themselves,” added Chris.

Chris was appointed to the role of NAEA Westcountry Regional Executive in August last year and he represents the interests of the region’s NAEA members in an area covering from Cornwall to Gloucestershire.

During his two-year appointment, he will be reporting to the NAEA board on regional activity and ensuring he maintains effective links between the association and its members in the Westcountry.

A comprehensive media campaign is to be launched later in the year in order to promote to consumers with press, radio and TV advertising being used widespread across the country.